
Vice President, Strategic Communications and Marketing
- Habitat for Humanity
- Location: Remote,
- Category: Nonprofit-Senior/Executive Management Philanthropy-Administrative-Non-profit Nonprofit-Legal - Law Services
- Posting Date: 09/20/2022
- Application Deadline: Open until filled
Job Description
Vice President, Strategic Communications and Marketing
Full Job Description
Habitat for Humanity International is seeking to hire an experienced and professional Vice President, Strategic Communications and Marketing. The VP, Strategic Communications and Marketing will steward Habitat for Humanity’s brand, extending its reach through compelling storytelling, effective brand and partnership marketing, and brand activation across live and digital platforms. The incumbent will leverage a global team of 50+ to extend the reach of Habitat for Humanity’s brand across web, print, photo, video, social media, events, and partner activations. The successful candidate will bring a depth of experience in nonprofit/NGO brand and marketing, delivering a clear and compelling brand promise to bring both hearts and minds to the work of affordable housing.
Key Responsibilities:
- Set and lead the global brand and partnership marketing strategy across Habitat’s partners, with a focus on top corporate partners ($2.5M+).
- Extend Habitat’s reach through strategic communications, brand activation, and storytelling.
- Shape organizational voice and visuals by working closely with Global Communications leadership to implement Habitat’s overall brand and messaging strategies and complement Resource Development’s fundraising and partner recognition strategies.
- Steward Habitat for Humanity International’s integrated content strategy, considering audience, brand, channel and partner considerations holistically.
- In partnership with Chief Communications Officer and Global Communications management group, ensure the development and implementation of a cohesive brand and communications strategy for Habitat for Humanity.
- Set and measure key performance indicators for brand, storytelling, strategic communications, and marketing success.
- Serve on the senior management group of the 75+ person Global Communications division, modeling inclusive and accountable leadership and a culture of belonging.
Key Requirements:
- Bachelor’s degree or equivalent combination of education and work experience.
- 20 years with 7+ years in 20 years with 7+ years in a managerial/leadership role leading a brand marketing and/or strategic communications function.
- Demonstrated track record in brand marketing, partnership marketing, cause marketing, brand management and brand activation.
- Proven ability to drive impact with partners/customers.
- Measurable success in creating, executing and measuring strategic communications strategies and plans.
- Leadership and people management, including coaching, training, and motivating employees to new levels of excellence.
- Knowledge of current and emerging marketing, storytelling and digital issues and trends, particularly for nonprofits/NGOs and global brands with a large U.S. presence.
- Ability to provide effective counsel on strategic communications and marketing matters to internal and external leaders.
- Ability to identify needed relationships and alliances within and among organizations that increase likelihood of success.
- Outstanding written communications skills.
- Outstanding oral communications skills, with ability to develop and deliver effective presentations.
- Cross-cultural competence.
- Commitment to fostering a collaborative work environment within the Global Communications division and the broader organization.
- Ability to develop and manage budgets.
- Motivation to work in a mission-driven setting.
- Ability to apply emotional intelligence to communicate effectively, empathize, and identify solutions.
- Willingness to engage in crucial conversations to create mutual purpose.
- Personal commitment to diversity, equity, and inclusion.
- Ability to know when help is needed, and to ask for it.
- Active support of HFHI Values:
- Humility – We are part of something bigger than ourselves.
- Courage – We do what’s right, even when it is difficult or unpopular.
- Accountability – We take personal responsibility for Habitat’s mission.
- Safeguarding: HFHI requires that all employees take seriously their ethical responsibilities to safeguarding our intended beneficiaries, their communities, and all those with whom we work. Managers at all levels have responsibilities to support and develop systems that create and maintain an environment that prevents harassment, sexual exploitation and abuse, safeguards the rights of beneficiaries and community members (especially children), and promotes the implementation of Habitat for Humanity’s code of conduct.